STRONGER THAN EVER Because of Louisiana’s Nurses

BATON ROUGE, La. – Blue Cross and Blue Shield of Louisiana joins healthcare organizations throughout the state in recognizing the incredible work of nurses during National Nurses Week, May 6-12. This annual observance coincides with the birthday of famous nurse Florence Nightingale on May 12.

“Not only are we proud to celebrate the wonderful nurses who work here at Blue Cross, we are grateful for the amazing nurses we work with through our healthcare provider network statewide,” said Dr. Stephanie Mills, Blue Cross EVP – Health Services and chief medical officer. “During the past year, as we faced an unprecedented health crisis, the compassion, caring and dedication of Louisiana’s nurses was a bright light, and it will help guide us forward from the pandemic.”

Since December, Blue Cross has joined other healthcare organizations in encouraging everyone eligible to roll up their sleeves for the COVID-19 vaccine. As a member organization of the Baton Rouge Health District, Blue Cross is part of the COVID Safe outreach campaign. This campaign features Louisiana nurses, physicians and other healthcare providers sharing their COVID-19 vaccine experiences, urging everyone to feel safe, prepared and comfortable getting immunized.

Blue Cross employs nearly 200 nurses, who serve in a variety of roles. They lead Care Management programs and services, give clinical input toward medical policies, assist in rooting out fraud, build relationships with healthcare providers in the insurer’s network and address Customer Service needs.
An in-house team of health coaches, primarily nurses and including dietitians, social workers and pharmacists, support members who are dealing with long-term health needs, serious illnesses or acute injuries. To learn more or sign up for health coaching, visit www.bcbsla.com/Stronger. Members do not pay anything to work with a health coach.

Meet Blue Cross Nurses in Monthly “Keeping Up With Your Healthcare” Facebook Live Series
Blue Cross recently premiered a new Facebook Live series, “Keeping Up with Your Healthcare.” In these virtual educational events, which take place each month, nurses who are part of Blue Cross’ health coaching team will give tips to stay on top of your healthcare needs. They’ll also talk about the work Blue Cross health coaches do and how they can help you on your journey to optimal well-being.

“Keeping Up with Your Healthcare” monthly events are broadcast live from Blue Cross’ Facebook page. The next event will take place Wednesday, May 12, at noon. Other Blue Cross Facebook Live events feature Blue Cross’ registered dietitians, social workers, physicians, insurance agents and various subject matter experts. Check the Facebook page to see dates for more upcoming events or to watch recordings of past events.

You can visit the Blue Cross and Blue Shield of Louisiana YouTube page to see short videos with nurses, care team members and others discussing various health topics. Subscribe to know when new videos are added. You can also connect with Blue Cross on social media for regular updates.

About Blue Cross and Blue Shield of Louisiana
Blue Cross and Blue Shield of Louisiana is committed to our mission to improve the health and lives of Louisianians. Founded in New Orleans in 1934, we are a tax-paying nonprofit health insurer with offices in every major region to serve our customers. We were recognized in 2019 and 2020 as an honoree of The Civic 50, named by Points of Light as one of the 50 most community-minded companies in the United States.

Blue Cross and Blue Shield of Louisiana is an independent licensee of the Blue Cross and Blue Shield Association. We are a private mutual company, owned by our policyholders, with an independent Louisiana Board of Directors and no shareholders. We invite all Louisianians to visit our website at www.bcbsla.com or talk to us on social media.